| 8:24 am | barbaranixon: | Second panel this morning with a presenter wearing a "boot" (for owie foot/ankle). Could it be these stairs? http://bit.ly/TQtX3 #nmas09 |
| 8:24 am | alisaagozzino: | Here is a link to 1Well's website. Interesting stuff! http://1well.org/index.php #nmas09 |
| 8:25 am | JNJComm: | Great thought -- RT @amandachapel: #nmas09 "Consensus the enemy of innovation" HELLO CROWDSURFERS! #NMAS09 |
| 8:25 am | melanie_james: | @mediahunter what are you doing up so late? I'm watching #nmas09 live online what's your excuse!!! |
| 8:25 am | JNJComm: | RT @TJCNYC: RT @steverubel: New Pew study says 61% search for health info online. http://bit.ly/FPKaG #nmas09 < -Shocked this isn't higher! |
| 8:25 am | FvrythingPR: | @drgilpin Agree. Basic knowledge of HTML, embed codes, FTP, or how computer works in general are helpful. But not programming. #nmas09 |
| 8:26 am | melanie_james: | @amandachapel I actually think SEO can be part of PR and I've engaged with this in my consultancy work #nmas09 |
| 8:27 am | tmccorkindale: | I like the idea of giving to a "project' opposed to a cause (which, of course, are important) - seems more tangible #nmas09 |
| 8:27 am | alisaagozzino: | Morrison~Un-tapped market of super activist---want to spread the word and accomplish something greater than they could do themselves #nmas09 |
| 8:29 am | amandachapel: | #nmas09 What about ethics? How much can this stuff be abused? |
| 8:30 am | amberhutchins: | Power of third party credibility #nmas09 |
| 8:31 am | staciwestPNNL: | Article for PRSA - Integrating Social Media into the Marketing Mix http://bit.ly/qpDRa Good for #NMAS09 too. RT @hrhmedia RT @bcahill |
| 8:31 am | bsniz: | @BarbaraNixon The stairs down to this auditorium remind me of another local set of infamous stairs http://bit.ly/PJ9cy #nmas09 |
| 8:31 am | boxednoise: | @amandachapel there needs to be deeper engagement in ethics. Technology is inherently neutral, but can be used for good and ill. #NMAS09 |
| 8:32 am | derville: | Kira Marchenese from Environmental Defense Fund: In some cases, transparency isn't best. Not strategic to reveal political strategy. #nmas09 |
| 8:32 am | AlexanderLaskin: | @amandachapel That's a great point! #nmas09 |
| 8:33 am | drgilpin: | @melanie_james I think PR pros need to understand SEO--literacy to distinguish good/bad practices, basic metrics. But not "do" SEO. #NMAS09 |
| 8:33 am | amberhutchins: | Kira Marchenese is an "Internet chick." Nice. #nmas09 |
| 8:34 am | drgilpin: | @boxednoise I agree. I would have liked a panel focused specifically on exploring thorny ethical issues in various SM contexts. #NMAS09 |
| 8:36 am | barbaranixon: | Kira Marchenese (Environmental Defense Fund) tweets as @kiramarch #nmas09 |
| 8:36 am | communicateasia: | Enjoyed speaking tonight at the Edelman New Media Academic summit #nmas09 |
| 8:36 am | barbaranixon: | @communicateasia And I enjoyed listening to (and seeing, for 1st time) this morning. #nmas09 |
| 8:37 am | melanie_james: | @drgilpin #NMAS09- agree we shouldn't focus on teaching the tech skills but on literacy as you say #NMAS09 |
| 8:37 am | communicateasia: | Digital Media Across Asia wiki. Pages need to be cleaned up, but current data included #nmas09 http://comm215.wetpaint.com |
| 8:37 am | derville: | Doug Ulman, Pres., CEO of Lance Armstrong Foundation: We don't do direct mail anymore. Online fundraising is more effective. #nmas09 |
| 8:38 am | barbaranixon: | Doug Ulman (Lance Armstrong Foundation) tweets as @LIVESTRONGCEO #nmas09 |
| 8:38 am | AlexanderLaskin: | #nmas09 Metric for new media from Ulman: how you engage and empower people |
| 8:38 am | amberhutchins: | RT @derville: Kira Marchenese, Environ. Dfns Fund:In some cases, transparency isn't best.Not strategic to reveal political strategy. #nmas09 |
| 8:38 am | amandachapel: | @melanie_james "I actually think SEO can be part of PR" Respectfully, gaming Google is not communications. #nmas09 |
| 8:39 am | amandachapel: | @boxednoise "Technology is inherently neutral, but can be used for good and ill. #NMAS09" Like asbestos, plastics or nukes? |
| 8:40 am | SAAFdn: | MAnneLara VP Comm 2nd day live streaming New Media Academic Summitt #NMAS09 |
| 8:40 am | derville: | Ulman, Lance Armstrong Foundation: Gave tutorial to followers on how to use Twitter to further the cause. #nmas09 |
| 8:40 am | laurelhart: | Digital Media Across Asia wiki. Needs to be cleaned up, but current data incl #nmas09 http://comm215.wetpaint.com (via @communicateasia) |
| 8:40 am | SAAFdn: | MAnneLara: Doug Ulman, Pres CEO Lance Armstrong Foundation: We don't do direct mail anymore. Online fundraising is more effective. #nmas09 |
| 8:41 am | alisaagozzino: | Ulman's testimony supports earlier Health session! #nmas09 |
| 8:42 am | AlexanderLaskin: | #nmas09 Ulman: social media helps with transperency |
| 8:42 am | melanie_james: | Good night all. Enjoy the rest of the summit #nmas09 |
| 8:43 am | amberhutchins: | Listening to @LIVESTRONGCEO about mobilizing folks via twitter. Doesn't matter how many followers, it's what they do. #nmas09 |
| 8:43 am | amandachapel: | #nmas09 The egalitarian aspect of "leveling the playing field" is NOT a given good. Utopian empowerment can B misplaced + radically abusive. |
| 8:43 am | MarComNetwork: | RT @smmguide: Article for PRSA - Integrating Social Media into the Marketing Mix http://bit.ly/qpDRa Good for #NMAS09 too. RT @hrhmedia ... |
| 8:44 am | boxednoise: | Clay Johnson: teach students programming languages (Python, SQL, etc). Will Universities accept these languages to fulfill reqs? #NMAS09 |
| 8:44 am | vilmaluo: | #nmas09 ngos need to help people make good social media choices |
| 8:45 am | FvrythingPR: | Same message as previous panelists, @livestrongceo said twitter will do better in fundraising than e-mail. #nmas09 |
| 8:45 am | amandachapel: | @melanie_james Respectfully, numbers and popularity is NOT the Art of Professional Public Relations. #nmas09 |
| 8:47 am | vilmaluo: | #nmas09 personal passion and empowering people central for ngos |
| 8:47 am | barbaranixon: | Dan Morrison wishes that we (profs) would help educate our students on fostering dialog, not just "communication" #nmas09 |
| 8:48 am | alisaagozzino: | Dialogue seems to be a buzzword, not only for this session, but for others. Those looking to get a job in the field of SM-heads up! #nmas09 |
| 8:49 am | AlexanderLaskin: | #nmas09 1Well: For new media major in dialogue |
| 8:50 am | barbaranixon: | A better prompt question for Twitter would be "What has captured your attention/passion?" not "What are you doing?" #nmas09 |
| 8:52 am | homeguy: | RT @amandachapel #nmas09 "Consensus the enemy of innovation" HELLO CROWDSURFERS! |
| 8:52 am | amandachapel: | @AlexanderLaskin "#nmas09 Ulman: social media helps with transparency" Again, a relative term NOT a give good. |
| 8:52 am | bsniz: | Kira Marchenese: "Social media *accounts* may be free, but you need to invest time and effort to use them" #nmas09 |
| 8:52 am | drgilpin: | I am in favor of dialogue, but there is a place for 1-way and 2-way asymmetrical communication as well. E.g., info dissemination. #NMAS09 |
| 8:54 am | vilmaluo: | #nmas09 social media has to play according to the audiences' rules |
| 8:54 am | barbaranixon: | @drgilpin Agreed. The challenge is in teaching students what type of comm tends to work best in a variety of situations. #nmas09 |
| 8:55 am | ntindall: | @BarbaraNixon Did Morrison discuss how profs could teach/implement that (fostering dialogue)? What does he consider "communication"? #nmas09 |
| 8:55 am | homeguy: | Agreed! RT @amandachapel #nmas09 The egalitarian aspect of "leveling the playing field" is NOT a given good. Utopian empowerment can (cont? |
| 8:57 am | LeeAase: | @bsniz Agreed, but in this post I take a bit of a different angle http://bit.ly/19qV4p #nmas09 |
| 8:57 am | amandachapel: | @drgilpin Re: presentation vs. conversation debate, our system of "possessive individualism" is primarily aligned w/ presentation. #nmas09 |
| 8:58 am | lawremc: | RT @BarbaraNixon: better prompt question 4 Twitter would be "What has captured your attention/passion?" not "What are you doing?" #nmas09 |
| 8:59 am | lawremc: | Yes RT @BarbaraNixon:better prompt question 4 Twitter would be "What has captured your attention/passion?"not "What are you doing?" #nmas09 |
| 9:01 am | chimoose: | I had to head for home - loved meeting so many of you at #nmas09. Enjoy the PM; be sure to give @steverubel a hard time for me |
| 9:01 am | vconstable: | RT @TJCNYC RT @steverubel: New Pew study says 61% search for health info online. http://bit.ly/FPKaG #nmas09 (not surprised) |
| 9:02 am | braddyg: | @amandachapel #nmas09 Someone should tell the current political administration the same thing. |
| 9:09 am | ntindall: | @rdwaters: Interested in testing this idea? @livestrongceo said twitter will do better in fundraising than e-mail. #nmas09 |
| 9:10 am | amandachapel: | @dquack re: "Clay Johnson: 80% of Obama's $ raised via email. #nmas09" See Pritzker quote "largely high donors" http://tinyurl.com/nocbcq |
| 9:14 am | communicateasia: | #nmas09 summary of the global panel from Dave Weinberger http://www.hyperorg.com/blogger/2009/06/11/newmedia-global-perspectives/ |
| 9:19 am | insitevc: | RT @griner: Depressingly true quote via @BarbaraNixon: "Consensus is the enemy of innovation" - Clay Johnson @cjoh #nmas09 |
| 9:21 am | violinkris: | RT @derville Pres., CEO of Lance Armstrong Foundation: We don't do direct mail anymore. Online fundraising is more effective. #nmas09 |
| 9:22 am | violinkris: | RT @bsniz Kira Marchenese: "Social media *accounts* may be free, but you need to invest time and effort to use them" #nmas09 |
| 9:23 am | jeffhora: | RT @bsniz Kira Marchenese: "Social media *accounts* may be free, but you need to invest time and effort to use them" #nmas09 |
| 9:24 am | violinkris: | RT @hrhmedia Article for PRSA - Integrating Social Media into the Marketing Mix http://bit.ly/qpDRa Good for #NMAS09 too. |
| 9:25 am | LIVESTRONGCEO: | Just finished great panel at Edelman Conference! #NMAS09 |
| 9:34 am | kiramarch: | enjoyed being on the panel with @LIVESTRONGCEO @1well ... lots of good perspectives to mull over. #nmas09 |
| 9:42 am | almacy: | @chimoose Great to see you, Greg. Glad you made the trip to #nmas09. Safe travels home. |
| 9:50 am | GingerCM: | @KarenRusell speaking at #nmas09 http://twitpic.com/74j25 |
| 9:51 am | derville: | Clarke Caywood: We need theoretical insight to help our students predict which social media tools to use #nmas09 |
| 9:54 am | barbaranixon: | I'd like to connect with other PR profs who teach PR Research. Teaching it for first time this fall. #nmas09 |
| 9:55 am | JeremyHL: | Lunch at Georgetown: Should we call it new, newer, digital or social media? What's new is the cmc of it. #nmas09 |
| 9:57 am | bsniz: | Don't teach tools. Teach the reasons for them. #nmas09 |
| 9:58 am | barbaranixon: | Tip from @karenrussell: Don't teach tools!!!! Teach the REASON for the tools. Student will learn the tools as a byproduct #nmas09 |
| 9:58 am | derville: | @JeremyHL "Digital media" is merely online. "Social" means two-way. "New media" will be outmoded. I prefer "social media." #nmas09 |
| 10:00 am | amandachapel: | @derville "IMCProf: We need theoretical insight to help students predict which tools to use #nmas09" How 'bout principles for ethical use? |
| 10:01 am | bsniz: | Great point by my fellow panelist @LeeAase - http://bit.ly/19qV4p #nmas09 |
| 10:02 am | derville: | @amandachapel Agreed. In a study I'm conducting with Pat and Kelli, new practitioners seem to have a strong sense of online ethics. #nmas09 |
| 10:06 am | barbaranixon: | From @karenrussell Teach trans-media storytelling (taking same story and telling it in a variety of ways.) #nmas09 |
| 10:09 am | amandachapel: | @derville "@IMCProf: We need theoretical insight to help students predict which tools to use #nmas09" How 'bout principles for ethical use? |
| 10:09 am | ebayinkblog: | "Don't teach tools... Teach the reason to use the tools." #nmas09 |
| 10:10 am | dquack: | Columbia no longer calling it new media, are calling it digital media/digital journalism. #nmas09 |
| 10:10 am | kiramarch: | Amen!! RT: @ebayinkblog: "Don't teach tools... Teach the reason to use the tools." #nmas09 |
| 10:11 am | barbaranixon: | Recommendation from @karenrussell: read Convergence Culture #nmas09 |
| 10:11 am | RichardLopez: | RT @dquack: Columbia no longer calling it new media, are calling it digital media/digital journalism. #nmas09 |
| 10:13 am | laurelhart: | Very interested in learning more about trans-media storytelling (same story but tell in different ways) per @karenrussell #nmas09 |
| 10:15 am | derville: | @laurelhart At Univ. of Oregon, we just revised our pre-reqs for the major. Students learn to tell stories via print, audio, & video #nmas09 |
| 10:15 am | barbaranixon: | If we have the opp for a NMAS10, it would be extremely helpful to have sessions on ethics. #nmas09 |
| 10:15 am | amandachapel: | @RichardLopez "@dquack: Columbia no longer calling it new media, now digital media/digital journalism. #nmas09" Or the 4yr prep for poverty. |
| 10:24 am | teamestrada: | #NMAS09 |