6:40 am rickmurray: Great health-focused panel now at #nmas09: JNJ's Mark Monceau, AZ's Earl Whipple and CHPA's Virgina Cox.
6:40 am alisaagozzino: Next session on Health: Using NM in Regulated Industry w/ speakers Whipple from AstraZeneca, Monseau from J & J and Cox from CHPA #nmas09
6:41 am drgilpin: RT @amberhutchins: Students are well versed in social media for social lives, but need to learn how to use for professional world #nmas09
6:42 am barbaranixon: Marc Monseau: 60% of people who find health info online treat themselves diff based on what they find. (Source?) #nmas09
6:42 am cahickerson: 60% of people change how they treat their health based on online info.From Mark Monceau at #NMAS09
6:43 am rickmurray: per @jnjcomm 50-60% of people looking for health info online reading it from "people like them" and much of that info is inaccurate #nmas09
6:44 am LeeAase: Marc Monseau J&J says concern for many MDs is that much health info on Web is inaccurate #nmas09 Agree that solution is to provide good info
6:45 am cahickerson: @fvrythingpr Digital native--a myth.I agree.I use electricity every day, but I can't wire a house.Usage doesn't not equal expertise.#nmas09
6:45 am laurelhart: Health panel at #nmas09. @jnjcomm says co's like them have 2 things: 1. Deep information (re: diseases) 2. Relationships (with many groups)
6:46 am barbaranixon: As a parent of a child w ADHD and someone w ADHD myself, I agree with what Marc Monseau is saying abt ADHD Moms on FB #nmas09
6:46 am melanie_james: This is significant -RT @cahickerson: 60% of people change how they treat their health based on online info.From Mark Monceau at #NMAS09
6:46 am LeeAase: Got distracted during the J&J talk about ADD product. Does that mean I need it? #nmas09 Just Kidding, Marc. Good info/example!
6:46 am chimoose: ADHD moms on facebook - building community for ppl who can help each other manage kids' conditions #nmas09
6:48 am FvrythingPR: @NewMedia_Summit Can you send a link to today's webcast? Thanks. #nmas09
6:49 am barbaranixon: @melanie_james Thanks for link http://bit.ly/Hvq3V I favorited it so I can check it out after #nmas09
6:49 am tmccorkindale: On the A&E show Intervention, I've seen people addicted to cough syrup, cough medicine (pseudophedrine) and even mouthwash #nmas09
6:50 am barbaranixon: Virginia Cox: Fine line between sharing information and overeducating (esp w teens and cough syrup as a drug, etc.) #nmas09
6:51 am AlexanderLaskin: #nmas09 CHPA: there're web sites on how to get high for teens!
6:52 am cahickerson: @tmccorkindale Wow, mouthwash? #nmas09
6:52 am KarenRussell: @stedavies talking about healthcare right now at #nmas09 -- live streaming
6:52 am chrisharrington: RT @steverubel: Track the Edelman New Media Summit today at #nmas09. Map link http://bit.ly/19FR14
6:53 am alisaagozzino: Link to what Virginia Cox is talking about with the 5 moms campaign- http://fivemoms.stopmedicineabuse.org/ #nmas09
6:53 am drgilpin: Recurring theme by orgs discussing social media: fear of giving up control over messages. Of course, control is an illusion, anyway. #NMAS09
6:54 am rickmurray: RT @laurelhart Health panel @ #nmas09 @jnjcomm says co's like them have 2 things: Deep info (re: diseases) + Relationships (with many grps)
6:54 am alisaagozzino: All panel members agreeing that transparency is critical in healthcare social media #nmas09
6:55 am melanie_james: #nmas09 Am I too cynical or is there something rather sinister with these "disease communities" fostered by pharmaceutical companies?
6:55 am barbaranixon: @NewMedia_Summit Is there a Delicious set of bookmarks to sites mentioned? That would be quite helpful, too #nmas09
6:56 am AlexanderLaskin: #nmas09 AstraZeneca: Are patients really the main public for drug companies?
6:56 am FvrythingPR: RT @steverubel New study from Pew says 61% search for health info online and rely a lot on peers for info. http://bit.ly/FPKaG #nmas09
6:56 am tmccorkindale: @cahickerson It's cheaper than alcohol, available in dry counties and 50-proof. Now that is hard core #nmas09
6:56 am barbaranixon: RT @steverubel: Brand new study from Pew says 61% search for health info online & rely a lot on peers for info. http://bit.ly/FPKaG #nmas09
6:57 am drgilpin: Excellent idea! Build on #NMAS09 tag. RT @barbaranixon: @NewMedia_Summit Is there a Delicious set of bookmarks to sites mentioned?
6:57 am laurelhart: Will this change? Earl Whipple, AstraZeneca: From FDA, guidelines really meant for advertising, not communicating or dialogue. #nmas09
6:57 am bsniz: Earl Whipple: Top Google search results are sometimes driven by controversy, not accuracy #nmas09
6:58 am melanie_james: @AlexanderLaskin #nmas09 In Australia drug ads in meida are banned but "ask your dr about new treatments for x problem" ads proliferate
6:58 am laurelhart: Whipple, AstraZeneca: People treat 1st page of Google like front page of New York Times. For health info, that can be disconcerting. #nmas09
6:59 am barbaranixon: "The concept of spokespeople is archaic." Earl Whipple, AstraZeneca #nmas09
7:00 am GingerCM: People treat first page of Google like the front page of the NYTimes-whipple #nmas09
7:01 am AlexanderLaskin: #nmas09 AstraZeneca: "there're no spokespeople now" Maybe everybody is a spokesperson now?
7:01 am jameskick: @BarbaraNixon this is true, for example, many of my peers don't know basic HTML code, which is fascinating to me #nmas09
7:01 am barbaranixon: Johnson & Johnson's Marc Monseau's Twitter username is @JNJComm #nmas09
7:02 am rickmurray: RT @bsniz: Great quote from Earl Whipple: Top Google search results are sometimes driven by controversy, not accuracy #nmas09
7:03 am barbaranixon: Monseau: it might be a good idea to explain why you're not talking about X on Twitter. He thinks people would understand. #nmas09
7:03 am marshallmanson: RT @barbaranixon: "The concept of spokespeople is archaic." Earl Whipple, AstraZeneca #nmas09
7:03 am tmccorkindale: J&J's Marc Monseau People respond if you are just open and tell them why you can't communicate certain info or use social media #nmas09
7:03 am drgilpin: @JNJComm: You can be authentic when discussing regulated products through open conversations, being honest about limits imposed. #NMAS09
7:03 am rickmurray: RT @steverubel: Brand new study from Pew says 61% search for health info online & rely a lot on peers for info. http://bit.ly/FPKaG #nmas09
7:05 am katemarshall24: RT @rickmurray @steverubel: New study from Pew says 61% search for health info online & rely on peers for info. http://bit.ly/FPKaG #nmas09
7:05 am chimoose: The white elephant of "trust" for healthcare companies finally raised by @jnjcomm #nmas09
7:06 am barbaranixon: @NewMedia_Summit I appreciated the discussion (rather than presentation) focus here this year. No death by PPT. Yay! #nmas09
7:08 am drgilpin: Oops: Marc Monseau of J&J notes that the fundamental lack of trust in pharma companies. Latest hijinks by Merck in Oz not helping. #NMAS09
7:09 am LIVESTRONGCEO: Walking on G'Town Campus for panel discussion at #NMAS09
7:11 am JeremyHL: NMAS: Health communication social media strengthened by highly engaged online comm., moms, info. seekers. #nmas09 http://twitpic.com/7470n
7:11 am drgilpin: Virginia Cox of CHPA: There's a very fine line between educating and advertising, and the FDA is now paying very close attention. #NMAS09
7:11 am tmccorkindale: Love the commercials for drugs like antacid, side effects nausea, headaches, bleeding, etc. Maybe my tummy doesn't hurt too bad #nmas09
7:12 am OriginalSignal: Track the Edelman New Media Summit today at #nmas09. Map link -> http://bit.ly/19FR14 http://tinyurl.com/lwdwfh
7:12 am barbaranixon: @jameskick I am confident you are one of the few students at GSU (who I know personally) who DOES know basic HTML code #nmas09
7:14 am barbaranixon: RT with TweetDeck translation: @luebue: who knows physicians on Twitter? (Okay, not as in "drug" but as in "using twitter") #nmas09
7:15 am FvrythingPR: Webcast URL of the new media summit: http://tr.im/o3Q3 #nmas09
7:15 am bsniz: RT @chimoose The white elephant of "trust" for healthcare companies finally raised by @jnjcomm #nmas09
7:16 am rickmurray: RT @drgilpin: Virginia Cox of CHPA: very fine line between educating and advertising and the FDA is now paying very close attention. #NMAS09
7:17 am GingerCM: Irony: listening to discussion on OTC mess--need something for headache. Anyone have Tylenol or Advil? #nmas09
7:18 am barbaranixon: Virginia Cox: We allow the conversations to happen, and we monitor them daily for inappropriate content #nmas09
7:19 am rickmurray: QOTD: "If you're not paying attention, what's the point of doing it? if that's the case, buy an ad." @jnjcomm #nmas09
7:20 am tmccorkindale: More evidence that employers expect students to be the authorities on social media #nmas09
7:20 am amberhutchins: "if you're not monitoring (your soial media program) why do it?" Why enter the conversation if you're not willing to listen? #nmas09
7:20 am chimoose: RT @rickmurray: QOTD: "If you're not paying attention, what's the point of doing it? if that's the case, buy an ad." @jnjcomm #nmas09
7:21 am tvdeegan: RT @rickmurray: QOTD: "If you're not paying attention, what's the point of doing it? if that's the case, buy an ad." @jnjcomm #nmas09
7:22 am TheRecruiterGuy: RT @chimoose: RT @rickmurray: QOTD: "If you're not paying attention, what's the point of doing it? if that's the case, buy an ad." #nmas09
7:22 am chimoose: @tmccorkindale I ask prospective hires to articulate the strength of their social graph as a condition for hire. #nmas09
7:23 am amberhutchins: Moms & mommy bloggers are certainly the key influencers of the moment, according to many PR professionals #nmas09
7:23 am tmccorkindale: Is that the first mention of Second Life at the conference from a panelist? (not an audience question) #nmas09
7:24 am drgilpin: RT @amberhutchins: "if you're not monitoring SM, why do it?" (Marc Monseau) Why enter the convo if you're not willing to listen? #nmas09
7:24 am EdelmanSweden: "if you're not monitoring (your soial media program) why do it?" Why enter the conversation if you're not willing to listen? #nmas09
7:28 am melanie_james: @tmccorkindale Yes! I highlighted this in a paper I presented a while back and some peers couldn't see the problem I saw with this #nmas09
7:29 am TJCNYC: RT @steverubel: New Pew study says 61% search for health info online. http://bit.ly/FPKaG #nmas09 < -Shocked this isn't higher!
7:30 am katemarshall24: @cahickerson Sorry to have missed you at the end of the NMAS workshop. Hope you're enjoying the rest of the summit. #nmas09
7:31 am KTPatt: Following tweets on #nmas09 - wondering if DW is there. And, officially at war with this weather. Summer, what? Honestly.
7:34 am melanie_james: @tmccorkindale #nmas09 http://bit.ly/cNSOz links to paper presented in case you're interested
7:35 am bsniz: RT @rickmurray: QOTD: "If you're not paying attention, what's the point of doing it? if that's the case, buy an ad." @jnjcomm #nmas09
7:36 am syrnewhouse: RT @steverubel: Track the Edelman New Media Summit today at #nmas09. Map link -> http://bit.ly/19FR14
7:37 am SonaMoon: Waiting for the next #NMAS09 session to start... Tuning into live webcast at www.newmediaacademicsummit.com
7:38 am melanie_james: Gosh nearly 1am Friday in my neck of the woods - will I last through the next online sessions at #nmas09 - doubtful - feel zzzzs coming on!
7:43 am dquack: First presidential candidate to raise $1 million online? McCain in 2000. #nmas09